B.Pharm, MBA, Ph.D.


Strategic Marketing, Brand Management, Marketing Research, Customer Relationship Management

Dr. Neelima Ruparel is a Professor in the area of Marketing. A Gold medalist in marketing specialization, she attained her Doctorate degree in Management in the area of CRM. She possesses 18 years of academic experience at post-graduate level and corporate experience as a Product Manager at Zydus Cadila Healthcare Ltd. She has played a major role in institutional development and has organized many seminars, workshops and conferences. She has presented papers in International and National Conferences and has also published several research papers in different publications. Two of her research papers have been awarded with Best Research Paper Award at National level Summits.

She has to her credit a co-edited book on Management and Research Practices in Emerging Markets.

Moreover, she has been conferred with a Major Research Project of UGC on Organized Retailing in India with a specific focus on Career Opportunities for Youth.